As the business name suggests, Sophie’s core business offering is editorial services. As an appropriate and subtle nod to her industry, the crossbar was removed on the A in the logo to represent the ‘insert’ markup symbol used throughout the editing world.
Upon completion of the project, Sophie was armed with brand guidelines to help her build upon the new branding. With those by her side, she went on to independently redesign and develop her website with great success.
I’m thrilled with the brand identity that Adele has created for me! She was able to take my abstract ideas and create something that perfectly matched the brand concept. On top of that, Adele is an absolute pleasure. I couldn’t recommend her enough!